The Science of Influence: How to Get Anyone to Say "Yes" in 8 Minutes or Less Review

The Science of Influence: How to Get Anyone to Say Yes in 8 Minutes or Less
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The Science of Influence: How to Get Anyone to Say "Yes" in 8 Minutes or Less ReviewI was extremely captivated by Cialdini's Influence: Science and Practice, which is one of the best read book ever on the subject of influence. i have read many other influence and persuation books since. this one is the best, and should be a requiered reading to extend the original cialdini's book. while cialdini's book is more simple and clear with the 6 weapons, this one is more rich and expanded to various details of the influence.
Basically, the book is about how people react to certain situation and how we can maximise our effort. people are more emotional rather than rational. how the same offering can be arranges to be more attractive. Each technique will yield a lot of success if we can smartly apply it to our daily life.
Hogan took a lot of various sources materials and put them together, along with his own research, into this wonderful book.
If you are a salesperson, negotiator, leader, or person with anything to do with people, you should read this and try out some of the techniques explained.
My book has been read and re read and flipped and marked, and i have used a lot of the materials for my seminars, and i still love this book and re read it often.
If you want to influence people in anyway, buy and read this book! 5 stars materials.....The Science of Influence: How to Get Anyone to Say "Yes" in 8 Minutes or Less Overview

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