Showing posts with label selling. Show all posts
Showing posts with label selling. Show all posts

Just Treat Me Like I Matter: The Heart of Sales Review

Just Treat Me Like I Matter: The Heart of Sales
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Just Treat Me Like I Matter: The Heart of Sales Review"Just Treat Me Like I Matter: The Heart of Sales" offers valuable advice for developing quality interpersonal communications, relationships, and client building. Diane Pinkard defines selling as "...a craft, business, and a way of living." This transformative work offers vital tools and knowledge about personality traits, difficult people, closing a sale, and other winning methods for success. The author, with a background in business and teaching, provides new information adjusted to today's paradigm shift "...that people are once again appreciating the value of caring and trusting." The theme, "selling yourself," focuses on achievement with heart and the idea that "people buy people, and they buy best from those who treat them like they matter." A one-of-a-kind five star work with success and positive living secrets for anyone.Just Treat Me Like I Matter: The Heart of Sales Overview

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The Instant Sales Pro: More than 600 Tips and Techniques to Accelerate Your Sales Success Review

The Instant Sales Pro: More than 600 Tips and Techniques to Accelerate Your Sales Success
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The Instant Sales Pro: More than 600 Tips and Techniques to Accelerate Your Sales Success ReviewShort, punchy chapters teach you about prospecting, the selling process, getting on the customer's wavelength, dealing with objections, convincing strategies, people issues, closing, partnership selling, technology, career effectiveness, organizational effectiveness, and personal development. The author uses lots of bulleted/numbered lists which supply practical details on how to respond to particular common situations. This is clearly a book for the beginner, but it's another great book to add to your bookshelf!The Instant Sales Pro: More than 600 Tips and Techniques to Accelerate Your Sales Success Overview

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I'd Rather Have a Root Canal Than do Cold Calling (Second Edition) Review

I'd Rather Have a Root Canal Than do Cold Calling (Second Edition)
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I'd Rather Have a Root Canal Than do Cold Calling (Second Edition) ReviewThis is the best book ever on the subject of telemarketing and prospecting...often (and sadly) referred to as COLD CALLING. Written with a sense of humor and a healthy balance in the reality checkbook, it steers clear of the canned script ideas perpetuated by so many of the "sales-gurus" and focuses on achievable goals (just making the call is seen as a success) and realistic, friendly dialogue with the person on the other end. What I enjoyed most is Ms Greene's "angle" that the caller not be so-damn-clever and put him/herself in the listener's place and make the process enjoyable and informative as opposed to adversarial. Read the book, visit the website, subscribe to the free e-sales-tips and take advantage of the author's offer for a hour of free coaching. What a bargain! A fun, fresh and human approach to a necessary element of building a contact base.I'd Rather Have a Root Canal Than do Cold Calling (Second Edition) Overview

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Sales Mastery: The Sales Book Your Competition Doesn't Want You to Read Review

Sales Mastery: The Sales Book Your Competition Doesn't Want You to Read
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Sales Mastery: The Sales Book Your Competition Doesn't Want You to Read ReviewThis book is one of the best books I have read on Sales. Too many books focus on theory and how huge organizations have been successful. This books gives you concrete practical steps to take to increase sales for a single salesperson, small organizations, or big companies. Ultimately, big companies are built and maintained by the individual successes of each salesperson so sales books and training need to focus on individual production and motivation. SalesMastery does that. Get the book. Read it. Apply it. Enjoy the abundance that follows.Sales Mastery: The Sales Book Your Competition Doesn't Want You to Read Overview

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Hardball Selling Review

Hardball Selling
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Hardball Selling ReviewThe mere mention of "high-pressure sales tactics" makes most sales managers cringe. But the problem, says veteran salesman and author Robert L. Shook, isn't that salespeople are using such tactics, but that they are using them incorrectly. Legions of sales professionals have learned to back away from tough and aggressive techniques that work. In fact, if you use hardball techniques properly, your prospects will never know. Shook suggests that the "relationship selling" pendulum has now swung so far in one direction that it's hurting sales. Unless you give your prospect the motivation to buy, you'll leave the office with a smile but without a check. Shook believes in keeping the upper hand, guiding the client along and not backing down an inch when it comes to facing "not now" excuses. As his many colorful sales anecdotes suggest, you can't deny the effectiveness of a strong approach when it comes to closing the deal. How much you like this book, however, will probably depend on how much you hate pushy salespeople. That said, we find that the book is full of good ideas. And if you don't snap it up soon you may miss your only opportunity...well, you know the rest.Hardball Selling Overview

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Stop Telling, Start Selling: How to Use Customer-Focused Dialogue to Close Sales Review

Stop Telling, Start Selling: How to Use Customer-Focused Dialogue to Close Sales
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Stop Telling, Start Selling: How to Use Customer-Focused Dialogue to Close Sales ReviewThe problem with any "how to sell" book like this is, until you can integrate the advice given here so that it comes naturally to you, you will sound as mechanical and forced as some of the "tellers" Richardson criticizes. I used to sell big-tiicket business-to-business, and I can say the advice here is timeless: engage your customer, identify what your customer's needs are and position your product so that the customer realizes that your product meets their needs. Of course, if the customer doesn't need your product, then maybe you need to learn some of those "hard-ball sales" techniques (or find a better product!). No amount of customer empathy, listening, or product positioning will help you overcome a customer-product mismatch. Which brings me to a point: although Richardson argues against this, I think playing hardball has a place in negotiations; remember, the party you are negotiating with doesn't always have to feel warm and cozy inside in the process. A true persuader will know when to be soft and fluffy and when to apply the pressure.
Also, the whole paradigm-replacement languuage ("we are moving into a new age of selling...") is corny. The advice Richardson is giving is not new or revolutionary, as she claims. But she has succeeded in organizing a lot of really good sales principles in a clear and coherent way which can easily be appreciated by readers.
I read this book together with Richardson's "Selling by Phone" and frankly, one is just a rehash of the other. Richardson copied entire paragraphs from one in writing the other. So save your money and buy just one of the two. But if you are an accidental salesperson, or even if by trade you are not a salesperson but you are occasionally called upon to negotiate (maybe you are a lawyer or a manager) Richardson's books will be a refreshing introduction to the discipline of negotiation and persuasion.Stop Telling, Start Selling: How to Use Customer-Focused Dialogue to Close Sales Overview

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The Science of Influence: How to Get Anyone to Say "Yes" in 8 Minutes or Less Review

The Science of Influence: How to Get Anyone to Say Yes in 8 Minutes or Less
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The Science of Influence: How to Get Anyone to Say "Yes" in 8 Minutes or Less ReviewI was extremely captivated by Cialdini's Influence: Science and Practice, which is one of the best read book ever on the subject of influence. i have read many other influence and persuation books since. this one is the best, and should be a requiered reading to extend the original cialdini's book. while cialdini's book is more simple and clear with the 6 weapons, this one is more rich and expanded to various details of the influence.
Basically, the book is about how people react to certain situation and how we can maximise our effort. people are more emotional rather than rational. how the same offering can be arranges to be more attractive. Each technique will yield a lot of success if we can smartly apply it to our daily life.
Hogan took a lot of various sources materials and put them together, along with his own research, into this wonderful book.
If you are a salesperson, negotiator, leader, or person with anything to do with people, you should read this and try out some of the techniques explained.
My book has been read and re read and flipped and marked, and i have used a lot of the materials for my seminars, and i still love this book and re read it often.
If you want to influence people in anyway, buy and read this book! 5 stars materials.....The Science of Influence: How to Get Anyone to Say "Yes" in 8 Minutes or Less Overview

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The Secret Language of Business: How to Read Anyone in 3 Seconds or Less Review

The Secret Language of Business: How to Read Anyone in 3 Seconds or Less
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The Secret Language of Business: How to Read Anyone in 3 Seconds or Less ReviewKH writing style is clear. He gives interesting examples and even throws in humor, occasionally. What he also is good at is marketing and hype. Consider that the first 15 reviews are all 5 stars. All unbiased and unsolicited I am sure. Aren't you?
Reality: the book is barely over 200 pages. It is suppose to be about nonverbal language in business, but the chapter starting on page 155 is about parenting, and there's little else of value to follow. A book on nonverbal behavior is full of illustrations and pictures, right? Nope,
not this book. It is 100% words. A book about the power of nonverbal signals doesn't use a single nonverbal signal itself, except for the cover--big eye, wide pupil--to get you to buy. That is what is most important, right?
Not one footnote. Want to read the study yourself? Doubt the correctness of his generalizations? Too bad for you. The only reference in the entire book is to an article on his website; however, the content posted is about a different topic. Specifically, he makes this huge claim that he has "made hundreds of thousands of dollars" by just choosing to sit on the right hand side of right-handers, and then references an unrelated article. Hummmm. Really believe all those 5 star reviews? Then buy this book.
If you want an alternative, I suggest Allen and Barbara
Pease's book, The Definitive Book of Body Language. It is full of illustrations and pictures, 400 pages, at the same price.
Best regards,
Michael
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